verb (v)

• make believe with the intent to deceive(verb.communication)

  Synonym:
  affect, feign, pretend, sham
  

  source: wordnet30
• hide under a false appearance(verb.perception)

  Synonym:
  cloak, mask
  

  source: wordnet30
• behave unnaturally or affectedly(verb.creation)

  Synonym:
  act, pretend
  

  source: wordnet30
• To hide under a false semblance or seeming; to feign (something) not to be what it really is; to put an untrue appearance upon; to disguise; to mask.(verb)

  source: webster1913
• To conceal the real fact, motives, intention, or sentiments, under some pretense; to assume a false appearance; to act the hypocrite.(verb)

  source: webster1913