hype | English to English Dictionary

English to English

hype

(h/aI/p )

blatant or sensational promotion(noun.communication)

Synonym:
ballyhoo, hoopla, plug

source: wordnet30
Intense publicity for a future event, performed in a showy or excessively dramatic manner suggesting an importance not justified by the event; as, the hype surrounding the superbowl is usually ludicrous.(noun)

source: webster1913

publicize in an exaggerated and often misleading manner(verb.communication)

source: wordnet30
to publicize [e.g. a product or a future event] insistently, in a manner exaggerating the importance of; to promote flamboyantly.(verb)

source: webster1913

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