noun (n)

• something that seduces or has the quality to seduce(noun.cognition)

  Synonym:
  temptation
  

  source: wordnet30
• qualities that attract by seeming to promise some kind of reward(noun.attribute)

  Synonym:
  come-on, lure
  

  source: wordnet30
• the act of influencing by exciting hope or desire(noun.act)

  Example:
  His enticements were shameless.
  

  source: wordnet30
• The act or practice of alluring or tempting; as, the enticements of evil companions.(noun)

  source: webster1913