noun (n)

• something that seduces or has the quality to seduce(noun.cognition)

  Synonym:
  enticement
  

  source: wordnet30
• the desire to have or do something that you know you should avoid(noun.feeling)

  Example:
  He felt the temptation and his will power weakened.
  

  source: wordnet30
• the act of influencing by exciting hope or desire(noun.act)

  source: wordnet30
• The act of tempting, or enticing to evil; seduction.(noun)

  source: webster1913